About > Once Upon A Time
Personal Brand Hatching |
Created in 2008 during a Personal Branding coaching session, the name Joyfulmix concluded that year a field expertise initiated in 2001. The idea was then to translate the specificity of our approach, which is above all ethnomusicological, in that it reveals hinges which reinforce local culture.
Therefore, it is an educational innovation, its fundamental objective being to help better perceive and liberate what contributes to the preservation of human and non-human potentials. In practice, this approach is deployed in tailor-made and committed artistic projects, through an eco-friendly musical creativity method.
Evolution, Migrations |
2008 - 2014
Consolidation of this expertise using a complementary discipline: that of acoustic ecology [1].
[1] In summary, acoustic ecology is defined as the relation of music to our sound environment and in particular to nature. This notion, defined since 1977 by the Canadian composer and ecologist Raymond Murray Schafer, is today a discipline in itself. It is at the crossroads of many fields of study (music, geography, urbanism, sociology, acoustics, zoology...).
2015 - 2019
Research and development of an artistic consulting system. Its objective: to co-create environmental sense in professional contexts, according to a process which optimizes the following corollaries:
2020 - 2021
Against the backdrop of the health crisis, analysis of the environmental parameters that have had a strong impact on cultural actors in the music sector, in their search for artistic development.
2022 - 2025
Synthesis and optimization of the system in all its components, this step also taking into account the artistic and professional issues linked to Artificial Intelligence (AI).